ROAS & Financial Modeling

ikigai Design & Research • Project revenue scenarios and optimize spending

Base ROAS

Break-even Spend

30-day Revenue

90-day Projection

No ROAS Models Yet

Analyze your ad performance to generate financial projections and scenario modeling

Spending Scenarios

Model revenue projections at different spending levels (with diminishing returns factored in)

Conservative

50%

Spend: —

Revenue: —

ROAS: —

Baseline

100%

Spend: —

Revenue: —

ROAS: —

Moderate

150%

Spend: —

Revenue: —

ROAS: —

Aggressive

200%

Spend: —

Revenue: —

ROAS: —

Full Scale

300%

Spend: —

Revenue: —

ROAS: —

Financial Assumptions

Channel Mix

Facebook, Google, LinkedIn, Email

Scaling Impact

5% ROAS decrease per 2x spend (diminishing returns)

LTV Assumptions

Based on 12-month customer retention

Ad Performance Connected

Real-time data from Facebook, Google, and LinkedIn ads ready to analyze.

View Performance

E-commerce & Lead Gen

Connect Shopify, WooCommerce, or lead forms for complete funnel analysis (Phase 5).

View Roadmap

💡 How to Use: With performance data connected, click "Analyze Performance" above to auto-generate ROAS models with actual channel mix, spend patterns, and revenue projections. Add ecommerce or lead generation data for complete funnel ROAS analysis.

Growth Assistant

Hi! I'm your Growth Architect assistant. Generate a growth plan first to get started. I can help you evaluate strategies, suggest modifications, and answer questions about your growth approach.

💡 Tip: Ask for plan critique, channel recommendations, or experiment ideas