SME Growth Engine

Full-stack lead generation — inbound qualification + outbound prospecting

SME Growth Engine

7-agent lead generation & campaign system — scoring, nurturing, analytics, retargeting, CRO, and demo pipeline

In Progress — 70%

Growth KPI Targets

>15%

Form Completion Rate

visitors → leads

<HKD 150

Cost Per Lead (CPL)

spend / total leads

>25%

Lead-to-Demo Rate

leads → demo booked

>30%

Demo-to-Close Rate

demos → closed won

<HKD 2,000

Customer CAC

spend / closed won

Event-Driven Pipeline

NEW_LEAD

① Lead form submitted
② PARALLEL: Score + Enrich
③ Generate nurture sequence
④ Slack alert with brief

~$0.002/lead

DEMO_EVENT

prep → Sales briefing + prospect email
follow_up → Personalised follow-up
no_show → 2-email recovery sequence
objection → Response + closing Q

~$0.001/stage

CAMPAIGN_REVIEW (weekly)

① PARALLEL: Campaign Analytics + CRO
② Retargeting strategy refresh
③ Executive summary report
④ 4-segment ad copy update

~$0.003/week

7 Agents

— click any agent to expand

Live Agent Demo

Uses Green Leaf Café Group (F&B, 11-50 staff)

// sample lead payload

{
  "contact_name": "Alice Ng",
  "company_name": "Green Leaf Café Group",
  "email": "alice@greenleaf.hk",
  "industry": "fnb",
  "company_size": "11-50",
  "challenges": [
    "manual_processes",
    "customer_follow_up",
    "reporting"
  ],
  "utm_source": "facebook",
  "utm_medium": "social",
  "utm_campaign": "sme_launch_jan2026",
  "phone": "+852 9123 4567"
}

API Endpoints

POST/api/sme/leads/processFull new-lead orchestration: Score + Enrich (parallel) → Nurtureorchestrator

POST/api/sme/leads/scoreScore individual lead (rule-based + AI)agent

POST/api/sme/leads/enrichEnrich lead with intelligence briefagent

POST/api/sme/leads/nurture-sequenceGenerate 5-email personalised sequenceagent

POST/api/sme/demo/:stageDemo asset — prep / follow_up / no_show / objectionagent

POST/api/sme/analytics/campaignsCampaign attribution + CPL by channelanalytics

GET/api/sme/analytics/funnelLive funnel metrics from DB + CRO recommendationsanalytics

POST/api/sme/retargeting4-segment retargeting strategy + 3 ad variations eachagent

POST/api/sme/cro/optimizeCRO recommendations from custom funnel numbersagent

POST/api/sme/campaign-reviewWeekly orchestration: Analytics + CRO (parallel) → Retargetingorchestrator

Cost Model

~$0.002

Per Lead Processed

score + enrich + nurture

~$0.001

Per Demo Asset

per stage generated

~$0.003

Weekly Review

analytics + CRO + retargeting

~$0.16

50 Leads / Month

total estimated cost

All agents route to DeepSeek Reasoner ($0.14/$0.28 per 1M tokens). Scales linearly — 200 leads/month ≈ $0.45.

SME Growth Engine